The Two-Year Sales Cycle That Proves Nurturing Works
Yesterday, I had the satisfaction of closing a sale on which I’d been working for over two years. I can’t describe the feeling better than to say this is why you get into sales! A two-year sales cycle...
View ArticleA Call For Expertise in Preparation
If you’ve read this blog you know I’m a huge fan of Seth Godin. His posts really make marketers think about the job we’re doing. It’s probably the best blog out there for marketing professionals,...
View ArticleAre You LinkedIn?
I had the pleasure of co-facilitating a workshop on LinkedIn this week. There were more than 20 people in the room with varying degrees of familiarity with the LinkedIn platform. It was a fun event,...
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